American Exchange Group Acquires Island Surf Company

American Exchange Group Acquires Island Surf Company

American Stock Exchange Groupa multi-division industry leader in accessory design, manufacturing, wholesale, licensing and branding, today announced the acquisition of Island Surf CompanyA shoe brand synonymous with beach comfort and style.

Founded in 2008, Island Surf Company is recognized for its dedication to creating high-quality, comfortable footwear that reflects the essence of island living. Its nautical-inspired, lightweight and durable styles are designed for comfort on land and performance in the water. Island Surf Company uses proprietary technologies to create products that deliver superior comfort, performance and support at affordable prices. These technologies include lightweight, comfortable recovery foam, shock-absorbing return energy cushioning, contoured soles for cradle support, durable leather alternatives that are water-resistant and vegan-friendly, and a lightweight drainage system that allows water to drain freely. The brand’s range of men’s, women’s and children’s footwear is offered at an accessible price point that appeals to a diverse consumer base.

Island Surf Company will become a division of White Mountain Footwear, a brand that American Exchange acquired in 2011. January 2023. Island Surf Company will benefit from White Mountain’s established infrastructure, sourcing capabilities, retail partners and decades of industry expertise. White Mountain’s headquarters Massachusetts The aim of this strategic alliance is to drive growth, explore synergies and expand market presence. Joe O’Briencurrent CEO of Island Surf Company, will continue to lead the brand, ensuring continuity and increasing collaboration opportunities with White Mountain Footwear.

“We see tremendous potential with the acquisition of Island Surf Company,” he said Allen Mamrut“The synergy between White Mountain and Island Surf Company will allow us to expand the brand’s reach and transform it into a full-service lifestyle brand. There are extensive opportunities to leverage our shared resources and expertise to expand Island Surf Company into multiple categories through strategic licensing, maximizing market impact and appeal.”

“We are excited to join forces with American Exchange Group. This acquisition represents the beginning of a new chapter for Island Surf Company, allowing us to expand our footprint and bring our coastal-inspired footwear to a broader audience. We look forward to using our combined strengths to enhance our product offerings and deliver exceptional value to our customers.” Joe O’BrienPresident of Island Surf Company.

“We view this acquisition as a strategic move to expand our market presence and introduce Island Surf Company’s innovative product lines to our established retailer network. This move is part of American Exchange Group’s broader strategy to deepen our commitment to offering products that align with our customers’ evolving needs,” he said. Steve VelázquezChief Strategy Officer of the American Exchange Group.

Island Surf Company is currently sold at Amazon, Beall’s Department Stores, Beall’s Outlet, Boscov’s, TJX Group, Shoe Carnival, Shoe Show and more.

About American Exchange Group:

American Exchange Group is an industry leader in fashion accessory products and brand management. By facilitating distribution to major retailers internationally for its globally recognized brands, private label brands and exclusive licensed brands including footwear, technology wearables, watches, jewelry, handbags, fashion accessories and beauty products, American Exchange Group is raising the bar by disrupting the status quo with value and quality while staying at the forefront of trends.

Expertise in brand strategy, marketing, sourcing, operational logistics and digital innovation enables American Exchange Group to transform brands and build connections with best-in-class strategic and retail partners. Their consumer-centric approach delivers sustainable growth and long-term value. With a comprehensive portfolio of iconic owned and licensed brands, American Exchange Group continues to be at the forefront of the industry by driving the creation of compelling brand experiences.

About Island Surf Company

Island Surf Company is a nautical inspired footwear company. Economically crafted for comfort on land and performance in the water, Island Surf Company shoes ensure there is value in every shoe.