What Are the Major Differences?

What Are the Major Differences?

Both Trello and Pipedrive use a Kanban board as the foundation of their design interfaces, but that’s where the similarities end. That’s because Trello is designed as a simple project management platform, while Pipedrive is a CRM tool designed for sales teams. In this guide, we compare Trello vs. Pipedrive to help you decide which platform is better for your needs—or if you need both.

Trello vs Pipedrive: Comparison chart

Pipeline driver
Starting price (billed annually)
$5 per user per month
$14 per user per month
Free plan forever
Project template library
Internal CRM
Lead and email import

Trello vs Pipedrive: Pricing

Both Trello and Pipedrive offer five pricing plans to choose from. Trello offers a forever free plan and a 14-day free trial for the Premium plan. Pipedrive offers a 14-day free trial for all five pricing plans, but there is no forever free plan available. Pipedrive is more expensive than Trello, but that’s not really a fair comparison since they are two different types of software. Trello is one of the more affordable project management platforms, while Pipedrive is relatively affordable compared to other CRMs.

Trello pricing

  • Free: Includes unlimited cards and up to 10 boards per workspace.
  • Standard: $5 per user per month billed annually or $6 per user per month billed monthly.
  • Prize$10 per user per month billed annually or $12.50 per user per month billed monthly.
  • Attempt: $7.38 to $17.50 per user per month, billed annually, depending on the number of users. Teams with more than 5,000 users can contact Atlassian for custom pricing.

For more information, see our in-depth Trello review and check out our list of Trello alternatives.

Pipedrive pricing*

  • Necessary: $14 per user per month when billed annually or $24 per user per month when billed monthly.
  • Developed: $29 per user per month billed annually or $39 per user per month billed monthly.
  • Professional: $49 per user per month billed annually or $64 per user per month billed monthly.
  • Strength: $64 per user per month billed annually or $79 per user per month billed monthly.
  • Attempt: $99 per user per month billed annually or $129 per user per month billed monthly.

*Pipedrive has three pricing tiers by country. This pricing reflects what I’ve seen compared to US pricing.

For more information, see our comprehensive Pipedrive review and our Pipedrive vs. Hubspot comparison.

Trello vs Pipedrive: Feature comparison

Project views and templates

Both Trello and Pipedrive are known for their easy and intuitive Kanban board interfaces, which is one of the only similarities between the platforms. In Pipedrive, you can use the Kanban board view (called the Pipeline view) Figure A) and a list view that resembles a spreadsheet grid. There’s also a forecast view that shows potential upcoming sales.

The default Pipeline view in Pipedrive. Image: Pipedrive

Trello offers more project views to choose from, including Calendar, Timeline, Table, Board, and Map. However, to get these additional views on Trello, you need to upgrade to at least the Premium plan; free and Standard accounts only provide access to the Kanban board, which is a bit of a drawback.

Pipedrive doesn’t offer a template library that you can explore, but it does allow you to create your own project template from scratch and save it for later use. In contrast, Trello offers the same sales-specific templates (Figure BI recommend Trello to non-sales teams because it offers a wider variety of project views and templates.

The official Trello sales pipeline template. Image: Trello

Project management

Trello offers simple task and project management features that individuals and small teams can easily master, even if they’ve never used a project management tool before. Trello’s capabilities aren’t as advanced as some of its competitors, like Microsoft Project or, which offer features like budget and workload management. But that also means the learning curve is much lower for Trello.

I had no trouble adding cards for each task in Trello and sorting them into various columns. I was able to add a checklist of subtasks to each card (Figure C), set a due date, attach files and links, add different colored labels, and assign tasks to myself or someone else. Once I created the cards, it was easy to move them between different columns. Paid accounts provide access to additional project management features like advanced checklists and custom fields.

Close-up of a card with subtasks in Trello. Image: Trello

While primarily a CRM, Pipedrive offers limited project management capabilities through a feature called Projects. Projects is a paid add-on for the Essential, Advanced, and Professional plans, and is automatically included in the Power and Enterprise plans. If you decide to add this feature, it will cost you $6.70 per user per month when billed annually, or $8 per user per month when billed monthly.

Technically, you can use Projects for any type of task or project management, but once I started testing the feature, it became clear that it was designed specifically for sales teams. I was able to add tasks and subtasks, as well as specific sales team-specific activities like lunches and phone calls (Figure DAll tasks and activities can be grouped into the five main stages of the sales process or by person, organization or deal. There are also dedicated tabs where I can upload files, add notes, connect emails and send and receive documents.

Pipedrive Projects allows users to plan their sales activities. Image: Pipedrive

I can see how Pipedrive’s Projects features could be useful for sales teams looking to centralize everything in a single CRM, but its focus on sales makes it less useful for other types of teams. After testing both platforms, I find Trello to be a more flexible and affordable option for non-sales teams looking for a true project management software solution.

Lead management

Lead management is where Pipedrive really surpasses Trello. Pipedrive has a wealth of CRM features built with sales teams in mind. Leads can be imported from live chat, a chatbot, or included web forms. Contacts are centralized in a single list (Figure E) and can be added to sales tasks or events, like planning lunches. You can also connect your email accounts to Pipedrive to keep everything in sync. There’s also a dashboard that highlights sales-specific metrics, like lead conversion and average deal value.

Pipedrive will show you all the interactions you have with each contact. Image: Pipedrive

While Trello does offer some sales templates, it lacks the robust built-in sales features that Pipedrive provides. For example, there are no modules for contact management or lead nurturing. You can connect third-party sales tools to Trello using integrations and enhancements, but its native features can’t really replicate a CRM like Pipedrive.

Pros and cons of Trello

Pros of Trello

  • Intuitive Kanban boards.
  • The learning curve is low and suitable for beginners.
  • Free plan forever.
  • Affordable plans.

Cons of Trello

  • For additional project views, you must upgrade to the Premium plan.
  • Lacks advanced project management features.
  • No CRM capability.

Pros and cons of Pipedrive

Pros of Pipedrive

  • Sales channel Kanban board interface.
  • Multiple pricing plans mean greater scalability.
  • Import leads via chat and web forms.
  • Sync your emails directly to Pipedrive.

Cons of Pipedrive

  • There is no free forever plan.
  • Project management is a paid add-on for most plans.
  • Not suitable for anyone outside the sales team.

Should your organization use Trello or Pipedrive?

If . . . is available, choose Trello.

  • You want intuitive, flexible Kanban boards.
  • You want simple project management software for different types of teams.
  • You don’t need super advanced project management features.
  • You need a forever free plan option.
  • You want to have a large library of templates to choose from.

If . . . then choose Pipedrive.

  • You’re part of a sales team and looking for a CRM.
  • You should be able to import leads easily.
  • You don’t need general-purpose project management software.
  • You should be able to sync your emails with your CRM.
  • You need communication and lead management tools.


To compare Trello vs. Pipedrive, I signed up for free trials of both software, as well as reviewed product documentation, watched demo videos, and consulted our expert product ranking scores. I prioritized sales and project management features when writing this review, and also considered other factors like pricing, customer service, automations, and integrations.

(labels to translate)pipedrive