close
close

Genesis GV60 Magma launches automaker’s performance sub-brand in 2025

Genesis GV60 Magma launches automaker’s performance sub-brand in 2025

  • Genesis says GV60 Magma concept will enter production in 2025
  • GV60 Magma concept to compete at 2024 Goodwood Festival of Speed
  • Every Genesis model will eventually receive the Magma treatment

Hotter Genesis GV60 is coming sooner than expected, marking the start of a new era for the luxury automaker.

Thursday, Genesis confirms GV60 Magma concept Production is set for 2025. The hotter version of the automaker’s first EV will be the first vehicle to come out of a new performance subdivision known as Magma.

Genesis says it will be running the GV60 Magma concept now: Goodwood Festival of Speed ​​2024 this weekend.

Genesis GV60 Magma concept

Production of GV60 Magma It’s set to launch in the third quarter of 2025, with sales starting in South Korea. European sales will follow in the fourth quarter of 2025. No timetable has been announced for a U.S. launch, but the concept and Magma sub-brand made their debut at the 2024 New York auto show in March. It’s almost certain that it will be available in the U.S. at some point.

The GV60 Magma is the first, but not the last, model in the new subdivision. Genesis says it aims to develop a Magma variant of every model in its current lineup.

Genesis GV60 Magma concept

Magma models will feature changes that are “aimed at enhancing sporty driving pleasure while also providing effortless comfort.” The models will feature a wider stance, lowered ride height, and chassis and suspension updates.

The extra power hasn’t been confirmed for all Magma models, but Genesis says the GV60 Magma concept includes upgrades to the chassis, cooling, thermodynamics and possibly power output. A revised front fascia with additional intakes helps cool the brakes and support the revised powertrain. Possible parts of this Hyundai Ioniq 5N GV60 moved to Magma.

Genesis G80 Magma Special

Genesis didn’t say which model will get the Magma app next, but G80 Magma concept It was first introduced with the GV60 Magma concept.